In 1985, Coca-Cola introduced the 3-liter bottle, a larger alternative to the traditional 2-liter size, aimed at families and parties. The new size was part of Coke’s efforts to stand out in the highly competitive soft drink market of the mid-’80s. While it offered more soda for a slightly better value, the 3-liter bottle was bulky and hard to fit in most refrigerators. Consumers also found it difficult to pour without spilling, leading to lukewarm sales. By the early 1990s, Coca-Cola quietly ph
In 1985, Coca-Cola introduced the 3-liter bottle, a larger alternative to t…
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The bottle style here is called a blob top – one of the earliest designs made to hold carbonated drinks. Popular from the 1850s to the early 1900s, they were made of extra-thick glass to withstand the pressure of soda, ginger beer, and mineral water. The short, rounded “blob” lip was meant for a cork, which was wired down or sealed with wax to keep the fizz inside. Each bottle often carried embossed lettering showing the name of the bottler and the city where it was made. By the 1910s, blob tops
The bottle style here is called a blob top – one of the earliest designs m…
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