Repute Forge - Branding & Marketing on Instagram: "Samsung and Oreo used a marketing strategy called Guerrilla Marketing in the shown videos. Guerrilla Marketing is a marketing strategy that uses unconventional methods or surprises elements to grab people’s attention and promote the brand itself. Samsung is a really popular brand in terms of guerrilla marketing campaign as they have done several of them. Oreo on the other hand is not very popular in terms of marketing however it is getting there