Remember the Planking Trend? - communicateonline.me
(Cover Photo Credits- Wikipedia) Look we're living in crazy times right now. 2020 was a whirlwind of a year and the first week of 2021 isn't going exactly like many of us hoped it would.
How Qatar’s Al Jazeera is damaging Arab influence through biased …
In early June, six Middle East countries – UAE, KSA, Egypt, Bahrain, Libya and Yemen – severed diplomatic ties with Qatar.Since then, there have been talks to resolve the crisis; however, Qatar has rejected the list of demands by the Arab states including that of shutting down Al Jazeera.. The broadcasting network was first set up in 1996 by Sheikh Hamad bin Khalifa al-Thani and is …
Bayer's Sami Joost: "Our Communications Strategy Builds Upon …
Sami Joost, Head of Communications / Public Affairs, Science & Sustainability (PASS) at Bayer Middle East, explains how the company builds trust through communications. What kind of communications strategies has Bayer utilized to help drive constructive engagement and public trust in the healthcare ...
Is There a New Normal or Not? - communicateonline.me
With covid-19, there is not one but two new realities shaping up, and both call for a new approach from digital marketers, says Terry Mo, Director – Performance at OMD.
What Will the State of Mobile Be in 2021?
Mobile usage has drastically accelerated thanks to the 2020 global lockdown. Now, consumers spend more time than ever on their smartphones. App analytics company, App Annie provides key insights into consumer mobile usage habits in key avenues such as Gaming, Social and retail.
MEPRA Leadership Majlis Goes Virtual - communicateonline.me
The Middle East Public Relations Association (MEPRA) will be hosting the sixth edition of their annual leadership majlis virtually this year. The majlis will include a series of daily sessions starting from 30th August till 3rd September with communication leaders from the Middle East and abroad. Communicate speaks with Jonty Summers, Chairman of …
Meet the Six Types of Gamers - communicateonline.me
The lockdown has introduced a new generation of gamers. In fact, it is being said that there are now as many gamers as there are people who watch TV. That can only mean one thing: brands now have a new potential audience group they can reach. But brands and advertisers need to first understand more […]
How Omniwomen is encouraging women in leadership positions
Omnicom launched the UAE chapter of its global initiative, Omniwomen, on International Women’s Day 2017. The initiative is dedicated to championing the number and influence of female talent within the company and is currently active in ten local chapters across the globe, including in the USA, the UK, Canada, France, Germany, China and the UAE.
Something old, something new - communicateonline.me
The Network Communication Group (TNCG) houses four agencies under it: AGA-ADK that is probably best described as a creative agency, Pencell PR & Events, digital agency Wetpaint and media agency Equation Media. Yet, it seems that the group and its agencies are rather quiet, whether that’s on the awards front or hosting and participating in […]</p>
Manners of Speaking - communicateonline.me
Throughout the ages, tones, topics and styles in content marketing have evolved drastically. Communicate takes a step back and examines how the way we pitch changed over time.