Take-Two Interactive CEO Strauss Zelnick says Rockstar has not used generative AI to build the highly anticipated GTA 6.

Strauss Zelnick says that A Safehouse In The Hills proves that GTA 6 is driving engagement, and not lowering interest, for ...

The boss of Take-Two has discussed Rockstar’s approach to marketing Grand Theft Auto 6 this summer, saying it needs to be ...

CNBC’s Jim Cramer sits down with Take-Two Interactive CEO and chairman Strauss Zelnick to discuss the company's latest ...

Strauss Zelnick boasted that Take-Two is in the business "of eating red meat for breakfast," explaining why they're marketing ...

It's been a difficult week for Take Two Interactive. The company was one of many game publishers which saw their stock plunge following the debut of Google's AI Genie tool last week, with investors ...

The CEO of Take-Two Interactive has denied ongoing rumors that Grand Theft Auto 6 will be a digital-only release upon its ...

There's no reason to believe Rockstar will sunset GTA Online, even as the game nears 13 years old.

Take-Two CEO Strauss Zelnick clarified that while the company extensively uses AI and machine learning for operational ...

Strauss Zelnick, chair and CEO of publisher Take-Two Interactive, acknowledged the launch timing in a prepared statement as ...

Journalists could get their hands on a version of GTA 6 starting this summer, and we could even see it attend The Game Awards in December ...

Take-Two Interactive CEO Strauss Zelnick has been mentoring and coaching people in business world for decades. He says the success recipe changes each time.