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As the holding group faces tightening margins worldwide, it launches a podcast network in India to test audio’s value in ...
Dept appoints Rohit Shukla and Nitin Kediyal to lead India practices.
In a world flooded with noise, opinions, and clutter, audio series platform Pocket FM, the world’s largest, is on a mission ...
The company swaps product-heavy plumbing ads for humour and cultural hooks, aiming to stand out in a crowded $19.8 billion ...
As search diversifies across AI tools and formats, SEO evolves from a singular strategy to one of many discovery pathways.
How brands like boAt, The Body Shop and The Terra Co., Something’s Brewing, Salty, Supertails, Ixigo Trains, Flipkart, Casio ...
For the first time in the history of news, Republic Media Network today launches R4Sports – The Winning Streak, presented by ...
Articles written by Vidya Dilip ...
Welcome to the age of brand necromancy, where the only thing deader than last year’s brand is the idea that it can’t come back. Dentsu Creative's Dan Paris explains.
When clicks don’t cut it: Why Gen Z attention is the new advertising currency The Snapchat-WPP Media-Lumen research builds a media playbook that rewrites the rules of digital engagement.
From AI beats to brand streets: FYI.AI’s big sync for Qualcomm Grammy award winner will.i.am and Qualcomm team up to turn devices into mood-aware music players, conversational radios, and ad-driven ...
Prasoon Joshi joins IAA Leadership’s Hall of Fame Havas Media Network India’s Mohit Joshi’s media leadership win spotlights data-led integration, proving agility is the new currency in an evolving ...
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