The Liberal and Labor parties also appointed agency partners, a story B&T revealed. Long-standing Labor creative agency ...

WPP, with a 1% decline, was the last of the big four groups to report annual revenues. Publicis Groupe increased organic revenues by 5.8%, Omnicom grew 5.2% (although it does not deduct pass-through ...

Advertiser WPP is short on good news for investors. In a best-case scenario, CEO Mark Read reckons the $9 billion UK firm can ...

Mark Read has maintained “it’s tough out there for big, creative agencies” across the sector after the decline at WPP’s own ...

In this interview, Lalatendu Das, CEO, Publicis Media South Asia, tells Geetika Srivastava how the network is leveraging ...

The “Popular for a Reason” campaign leverages Hershey’s advertising partnerships for maximum reach and includes an Oscars integration.

Landmark Reach, the retail media division of Landmark Group has partnered with the media hub of Publicis Groupe, Publicis ...

Shares in WPP, which lost its crown as the biggest ad group to French rival Publicis last year, plunged 16% to a four-year ...

Landmark Reach, the retail media division of Landmark Group, has partnered with Publicis Media, the media hub of Publicis Groupe, to strengthen and expand, its retail media network.

The world’s largest tech-powered creative group brings MACH Alliance members expertise in how to navigate a complex digital landscape at tremendous scale NEW YORK--(BUSINESS WIRE)--MACH Alliance, a ...

Publicis expands its global reach by acquiring BR Media Group, strengthening its position in the media industry.