The booming, baritone narration by Jim Fagan is as much a part of 1990s NBA games as Bugs Bunny selling shoes with Michael ...

Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his ...

NBC’s upcoming NBA coverage will include the AI-generated voice of Jim Fagan, a longtime sports narrator who died in 2017. In ...

NBC Universal reached a multi-year media rights deal with the NBA, which begins with the 2025-26 season. An AI-modeled voice ...

NBC Sports is using AI voice synthesis technology to bring late announcer Jim Fagan's iconic voiceovers to its upcoming NBA ...

Fagan’s Voice was Synonymous with NBC Sports’ NBA Coverage from 1990-2002, Narrating Show Opens and Promotional Spots for ...

NBC Sports will bring back the iconic voice of Jim Fagan, using AI technology to recreate his voice for NBA promos, title ...

It’s happening right now to beloved sportscaster Jim Fagan. Fagan died in 2017, but NBC is planning to give him his job back ...

This fall, the NBA will return to NBC for the first time in more than 20 years, and the network is working hard to recall the ...

NBC Sports will use an AI-generated voice of former NBA narrator Jim Fagan, who died in 2017, to promote the return of the ...

As for real human beings, NBC has made a number of hires to fill out its studio and broadcasting booth. With in-house play-by-play men Mike Tirico and Noah Eagle already on hand, the network has ...

NBC is bringing in a legend from the '90s when it comes to its upcoming NBA coverage. The brand will be using the ...