News

A recent e.l.f. Cosmetics ad featuring Matt Rife has sparked controversy online due to the comedian’s contentious past. In ...
Cosmetics' new legal-inspired commercial, 'The Law Offices of e.l.f.ino & Schmarnes,' stars comedian Matt Rife and drag icon ...
The campaign featuring Matt Rife has been branded “rage bait”, with people calling Elf Cosmetics “tone deaf” for using the ...
Elf Cosmetics took to Instagram on August 13 to apologize for featuring Matt Rife in their new ad. The affordable beauty ...
Move over, American Eagle: popular beauty company e.l.f. Cosmetics is the latest brand to come under fire for an ad campaign.
e.l.f. Cosmetics and Tinder Launch Date Night Makeup Collection Just in Time for Cuffing Season (Exclusive) The brands collaborated on the “Put Your e.l.f. Out There” collection with a ...
E.l.f. Cosmetics is back with a new legal campaign starring drag queen Heidi N' Closet and comedian Matt Rife, who chats with ...
Dunkin’ has teamed up with e.l.f. Cosmetics for a limited-edition, under-$20 makeup collection inspired by Dunkin’s donuts and drinks. From donut-scented makeup primer to coffee-flavored lip ...
Last March, e.l.f Cosmetics (owned by elf Beauty) joined forces with Chipotle for a limited edition online-only sale of makeup inspired by ingredients on its menu. The collection sold out in 72 hours.
In this tutorial, learn how to create a soft cut crease look using drugstore products, including a metallic eyeshadow. This ...
5 Makeup Looks to Try on Valentine's Day (and How to Create Them For Less Than $10) By Victoria Moorhouse Published on Feb 10, 2022 at 2:15 PM e.l.f. Cosmetics ...
Chipotle and Elf have collaborated before. In the spring of 2020, they sold a 10-piece kit with eye shadows and lipsticks, along with a burrito-like makeup bag, but only 100 were created.