The usually grinning founder-turned-mascot has taken on a scowl to ensure the Yum Brands chain gets serious about winning back market share.

Facing competition from both established brands and upstarts like Dave’s Hot Chicken, the Yum Brands-owned chain is leaning into its origin story. KFC is calling Colonel Sanders back into service as ...

Kentucky Fried Chicken announced its "comeback" era with a new menu item and a promotion that could get you free chicken.

Yum! Brands Inc. subsidiary KFC announced its "Kentucky Fried Comeback" campaign on Monday, launching a comprehensive brand ...

The fast-food chicken chain is kicking off what it calls a “Kentucky fried comeback” with the help of Matty Matheson and by ...

Colonel Harland Sanders is one of the most recognizable mascots in fast food — a Southern gentleman with a goatee, white suit, and a bucket of legendary fried chicken. But beyond the secret recipe and ...

Did you know the real Colonel Sanders once tried to sue KFC? The chicken chain's recent marketing campaign has brought Colonel Sanders back to American television screens, embodied first by ...

According to Colonel Sanders and the American Dream, his second wife's nephew said Josephine wasn't interested in a sexual relationship after giving birth to three children.