Industry-first integration enables audience decisioning on the sell-side using Acxiom’s full suite of data servicesNEW YORK, Aug. 21, 2025 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest ...

The move establishes Magnite as Acxiom’s first programmatic partner for sell-side data activation. The integration enables advertisers to activate their first-party data and Acxiom’s third-party data ...

Members, friends and volunteers of LifeQuest of Arkansas found a great way to beat the heat Aug. 13 -- an ice cream social at ...

IPG Mediabrands and Acxiom are rolling out a new CTV advertising product aimed at delivering more-precise, privacy-first ...

Industry-first integration enables audience decisioning on the sell-side using Acxiom’s full suite of data services NEW YORK, Aug. 21, 2025 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest ...

IPG Mediabrands, the media and marketing solutions division of Interpublic Group (IPG), and Acxiom, the connected data and technology foundation of IPG, today announced the launch of Acxiom Contextual ...

Nielsen originally launched its cloud-based approach in 2023 as part of a deal with another data clean room, Snowflake, enabling customers and their platforms to access its respondent-level audience ...

Building on the success of initial tests, Interpublic Group is expanding its collaboration with Aaru to incorporate predictive simulation into its Interact marketing platform. This integration aims to ...

Interpublic's simulation studio leverages technology and methodologies developed by the AI startup Aaru. This partnership is not limited to Interpublic, but the company enjoys a first-mover advantage, ...

I'm not saying my inbox is a representative sample of ad industry hype, but it's not nothing. So here are the "industry-first" pitches I've gotten so far this year, including two claims this morning ...

ROCHESTER, NEW YORK, Aug. 21, 2025 (GLOBE NEWSWIRE) -- Syntec Optics Holdings, Inc. (Nasdaq: OPTX) ("Syntec Optics” or the ...