A trip through New York City’s crowded subways usually offer a pungent mix of industrial and bodily aromas. But along one ...

Pungent subway smell is replaced by delightful fragrance in first-ever ‘aroma ad’ - A new advertisement inside the Grand ...

With the pine-like scent remaining through the end of November, the MTA says this is the first ad campaign of its kind inside ...

A person walks past posters promoting the campaign by Bath & Body Works at Grand Central station, Nov. 19, in New York.

The scent is part of a novel advertising campaign for Bath & Body Works, which is pumping the fragrance into the 42nd Street ...

But inside a stretch of the Grand Central station this holiday season, the air smells of vanilla and fresh pine. The scent is ...

The familiar subway smell beneath Grand Central has been swapped for a woodsy, eucalyptus-tinged fragrance this month, part ...

An unassuming circular pendant slightly larger than a quarter has been at the center of a massive uproar. The chief executive ...

What does Heineken, the 160-year-old Dutch brewing company, have in common with San Francisco-based tech startup Friend? Both have jumped into a raucous debate over A.I. companionship—using ...

A controversial ad campaign posted in the New York City subway system has sparked criticism and vandalism over the past few weeks. The print ads are selling an AI companion necklace called “Friend” ...