Yon died in 2018, but Chrysler’s owner, Stellantis, is using his voice for a new ad that marks the automaker’s partnership ...

The automaker launched a new ad campaign as its Chrysler, Dodge, Jeep and Ram brands sponsor next year's America250 ...

The Stellantis group of automakers has rehired an old voice for its new ad, except it's now AI generated from a dead voice ...

A key aspect of the Amazon-Stellantis partnership was to be a software platform for new Stellantis vehicles called STLA SmartCockpit. Meant to debut last year, SmartCockpit was supposed to "seamlessly ...

But the data is enough for one industry observer to view the ad campaigns out of Stellantis and Ford with skepticism. "If you want to be in fashion, you proclaim your American heritage ...

Overall, I view AI in political advertising as a means to reduce the time campaign managers spend executing these campaigns while increasing overall outcomes. Though this continues to evolve ...

Jools Lebron sat down with Ad Age after her fireside chat to pull back the curtain on how she’s evolving her approach to brand partnerships.

The developments can help manufacturers pivot from specialized to multipurpose needs during skills shortages and other challenges.