Rafael Acevedo, president of yogurt at Danone North America, discusses why the CPG giant’s focus on protein, gut health and low sugar is resonating with shoppers.
The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.
Diet Coke and Coke Zero are both sugar-free beverages produced by The Coca-Cola Company, but the two drinks definitely have their differences.