The college football season is finally back and Texas Tech, one of the most intriguing teams, kicks off against the ...

This article was originally published on www.si.com/fannation/name-image-likeness as Texas college football stars join actor ...

Texas A&M Aggies quarterback Marcel Reed signed a groundbreaking NIL deal with ENG Aviation earlier this summer. Now, the ...

Texas Tech’s Matador Club has raised $63.3 million since 2022, fueling recruiting, facilities, and national attention as the ...

The Red Raiders aim to disrupt college athletics with their NIL investment and will either show the power of oil money or remind everyone of its limits.

Texas Longhorns safety Michael Taeffe, edge rusher Collin Simmons and wide receiver Ryan Wing recently participated in a ...

A pair of Texas A&M stars began their name, image and likeness licensing journey with Sonic, marking the fast-food chain's ...

Johnny Manziel is hoping to be reimbursed by Texas A&M for the NIL money he missed out on. The former Aggies quarterback ...

A&M quarterback Marcel Reed and running back Rueben Owens inked name, image, and likeness deals to appear in commercials for ...

According to ESPN, a few NFL executives believe there's a small chance Texas Longhorns QB Arch Manning could consider ...

Winter, who played basketball at Willian & Mary, has two decades of experience in sports law, but has specialized in NIL ...

Arkansas coach Sam Pittman entered the SEC at a time when the league reached its pinnacle of dominance back in December 2019.