Insight agency OvationMR has acquired qualitative research platform Ethos as it looks to expand its on-demand insights.

One-number brand equity scores offer a straightforward measure, but typically apply a one-size-fits-all approach regardless ...

Communicating with cancer patients at diagnosis and encouraging smokers to eschew littering were key takeaways from last ...

The Market Research Society has announced the finalists for the Research Live awards for 2024, including the categories of ...

UK – Data, analytics and AI business Cynozure has appointed Susie Moan to its advisory board. Moan (pictured) is chief data ...

UK – Market research agency Tapestry has promoted three of its senior managers to directors. Silvia Siladi, Elle Kindler and ...

Tarbotton (pictured) was previously associate director at Boxclever and has worked at the company for more than five years.

YouGov has renewed its agreement to be principal sponsor of MRSpride, the market research sector network for LGBTQ+ people.

CANADA – Toronto-based research technology and AI business Nexxt Intelligence has added voice and video capabilities to its ...

In the last of the In Seven series, published in Impact magazine, Colin Strong, head of behavioural science at Ipsos, ...

Savanta’s global chief executive Roger Perowne has stepped down from the role, with Americas chief Vin DeRobertis promoted to ...

Traditional news drives stronger levels of interest and engagement than soft news, which translates into higher levels of ...