As the holding group faces tightening margins worldwide, it launches a podcast network in India to test audio’s value in ...

Dept appoints Rohit Shukla and Nitin Kediyal to lead India practices.

In a world flooded with noise, opinions, and clutter, audio series platform Pocket FM, the world’s largest, is on a mission ...

As search diversifies across AI tools and formats, SEO evolves from a singular strategy to one of many discovery pathways.

The company swaps product-heavy plumbing ads for humour and cultural hooks, aiming to stand out in a crowded $19.8 billion ...

On 14 August, a Supreme Court bench led by Justices Vikram Nath, Sandeep Mehta and N V Anjaria began hearing the contentious ...

Led by seasoned marketing and agency leader Taffy Ledesma from Singapore, Asia Pacific growth is expected to surpass its ...

India’s $10.34 billion subscription economy is redefining access, convenience, and consumer behaviour—spanning essentials, ...

How brands like Pepperfry, Medibuddy, JSW Paints, Tata Tea Premium, SBI General Insurance, The Baker’s Dozen, Glen Appliances, Hilti India, BharatPe, Tata Capital, Kenstar, and Snapdeal celebrated ...

With festive-season spending peaking, Google’s Commerce Media Suite links brands to shoppers in real time across search, ...

Campaign’s take: Coca-Cola India Foundation’s latest Refreshing Difference campaign could have easily gone the high-decibel route — celebrity narrators, aerial shots, emotive background scores.

The change follows observations consumer complaints about misleading or undisclosed promotions, on platforms where editorial ...