Sprite brand director Kate Schaufelberger details how last year's sales benchmarks made the shift from LTO to permanent ...

FCB New York has been named the world’s most awarded agency in The Drum’s World Creative Rankings, a landmark moment for the ...

The first item on the agenda when talking about Retail Media is to talk about the sheer scale of Amazon Advertising. Its ...

Publicis Groupe Africa proudly announces the appointment of our CEO, Koo Govender, as a judge for the Middle East & Africa jury at the globally renowned Gerety ...

APAC headcount dropped 4.8%, or 500, to 10,000. Latin America fell 4.3%, or 300, to 6,700. Continental Europe slipped 2.9%, ...

The Liberal and Labor parties also appointed agency partners, a story B&T revealed. Long-standing Labor creative agency ...