News

How the boss of Ikea gives his workers permission to fail
Jesper Brodin of Ingka Group gives out "banana cards" to staff in a bid to promote innovation by allowing them to fail ...
Ikea’s foray into secondhand furniture is the ‘smarter’ thing to do—but scaling it up will be a challenge, says group CEO Jesper Brodin
“It works—people like it,” Jesper Brodin, the CEO of Ikea’s main operator Ingka Group, told the Financial Times. “We have ...
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IKEA CEO on the ‘massive economic advantages’ of climate action
As the UN COP29 climate meeting in Baku wraps up this week, IKEA CEO Jesper Brodin has a message for those who missed out—or who would like to back out: “Our transformation has begun and is ...
New York Post8mon
IKEA annual sales slump 5% on weak housing market as company commits to price cuts
“In all our markets we experienced a slowdown of the economy and a slowdown of the home furnishing industry, almost simultaneously,” Ingka Group CEO Jesper Brodin said. “We never experienced ...
The secrets of success with Jesper Brodin, CEO of IKEA, the leader who puts purpose and planet at the center of everything he does
CEO Agenda provides unique insights into how leaders think and lead and what keeps them busy in a world of constant change.
Yahoo Finance12mon
The secrets of success with Jesper Brodin, CEO of IKEA, the leader who puts purpose and planet at the center of everything he does
Jesper Brodin is the CEO of Sweden’s most famous furniture company. Since he took over the yellow giant’s global retail operations in 2017, the company underwent a drastic transformation.