Gen Z consumes more content than any other generation, according to recent research. The study of 2,000 nationally ...

Meet Generation Z, the cohort born into a world where the internet, cell phones and iPods have always existed. For them, ...

From side parts to Facebook to drinking, members of the up-and-coming generation have their own likes and opinions.

The shift from traditional norms to modern ethics does come with differing thoughts, mindsets and lifestyles, which adversely ...

The old-fashioned gesture has been applauded by internet users, many of whom can only dream of being as fortunate as this ...

We were promised a more progressive future as a result of young people becoming politically active. But then Trump took over ...

By crafting a branding strategy that will appeal to Zoomers, you’re setting up your brand for success as a new generation comes to the fore.

Generation Z is disillusioned. Why shouldn’t we be? The nearly 50 million Gen Zers, born between 1997 and 2012, have, to put ...

Adopting AI-powered training programs can help analyze employee performance, and offer targeted recommendations for ...

It's clear that Gen Z has an influence on app consumption. Known as the "mobile-first generation," they make up about 40% of ...

There is strong demand for motorcycles in the country of more than 1.4 billion people, and local automakers with cheap ...