The Browns is brown. Yes, the Cleveland Browns have exercised their prerogative to add a second alternate helmet by introducing a brown one. And the whole thing is sponsored by Dude Wipes. Which will do nothing to prevent people from associating the brown hat with the brown mounds that are routinely left behind in the Dawg Pound.

It is a matte brown helmet, featuring a chrome orange double stripe down the middle that the Browns will pair with their color rush uniforms three times during the 2025 season. The Browns have now also released the three games that they will be wearing this uniform combination for.

The Browns had a platform set up on the edge of Lake Erie, with a cover over an outsized version of the new helmet. As t