The move establishes Magnite as Acxiom’s first programmatic partner for sell-side data activation. The integration enables advertisers to activate their first-party data and Acxiom’s third-party data ...

Industry-first integration enables audience decisioning on the sell-side using Acxiom’s full suite of data servicesNEW YORK, Aug. 21, 2025 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest ...

IPG Mediabrands and Acxiom are rolling out a new CTV advertising product aimed at delivering more-precise, privacy-first ...

IPG Mediabrands, the media and marketing solutions division of Interpublic Group (IPG), and Acxiom, the connected data and technology foundation of IPG, today announced the launch of Acxiom Contextual ...

Nielsen originally launched its cloud-based approach in 2023 as part of a deal with another data clean room, Snowflake, enabling customers and their platforms to access its respondent-level audience ...

Acxiom, the connected data and technology foundation for the world’s leading brands, today announced it has won the Best Marketing Insights Platform award in the 8th annual MarTech Breakthrough Awards ...

"Welcome to the new age of decision dominance" reads a tag used by Aaru, the researcher partnering with IPG to create an ...

Park Grill, the restaurant inside the Arkansas Museum of Fine Arts, was the site for a July 29 wine dinner. Guests who attended the event sampled wines from Pasqua Winery of Verona, Italy. Noralee ...

Comcast saw its revenue increase during the second financial quarter (Q2) of the year, buoyed by healthy operations at its NBC Universal content division and steady performance in its pay television ...

CNN finished July as one of the top five cable networks in overall, total-day viewing, according to data released by Nielsen this week.