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Industry-first integration enables audience decisioning on the sell-side using Acxiom’s full suite of data servicesNEW YORK, Aug. 21, 2025 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest ...
The move establishes Magnite as Acxiom’s first programmatic partner for sell-side data activation. The integration enables advertisers to activate their first-party data and Acxiom’s third-party data ...
Acxiom, the connected data and technology foundation for the world’s leading brands, today announced it has won the Best Marketing Insights Platform award in the 8th annual MarTech Breakthrough Awards ...
IPG Mediabrands and Acxiom are rolling out a new CTV advertising product aimed at delivering more-precise, privacy-first ...
Acxiom, the connected data and technology foundation for the world’s leading brands, today announced it has won the Best Marketing Insights Platform award in the 8th annual MarTech Breakthrough ...
Industry-first integration enables audience decisioning on the sell-side using Acxiom’s full suite of data services NEW YORK, Aug. 21, 2025 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest ...
IPG Mediabrands, the media and marketing solutions division of Interpublic Group (IPG), and Acxiom, the connected data and technology foundation of IPG, today announced the launch of Acxiom Contextual ...
The legacies of an internationally renowned scientist, the state's only female U.S. attorney, a champion of women's ...
"Welcome to the new age of decision dominance" reads a tag used by Aaru, the researcher partnering with IPG to create an ...
Nielsen originally launched its cloud-based approach in 2023 as part of a deal with another data clean room, Snowflake, enabling customers and their platforms to access its respondent-level audience ...
Building on the success of initial tests, Interpublic Group is expanding its collaboration with Aaru to incorporate predictive simulation into its Interact marketing platform. This integration aims to ...