Alcohol consumption is falling, but the industry is thriving, thanks to population growth, premiumisation, low- and ...

Market figures show that younger, legal-drinking-aged Gen Z consumers are turning away from alcohol more and more. “It doesn’t mean they’re shunning alcohol altogether, but it does mean they’re much ...

As a teetotaller of 30 years, Kate Mulvey was amazed by what happened when she tried a drink which claims to mimic the ...

We tried these non-alcoholic tequilas as-is and in alcohol-free margaritas and ranked them based on flavor, versatility, and ...

A revision in Andhra Pradesh’s excise policy by the Telugu Desam Party (TDP) government has led to a significant downturn in liquor sales across Karnataka’s border districts, particularly in Kolar, ...

Trainwreck: The Real Project X has landed on Netflix, but was the movie that inspired the Haren incident based on a true story?

Ashish Jha, Sr. Brand Manager for Bacardi Rums and Breezer, shares about the marketing strategies, observing consumer ...

In recent years, more and more celebrities have launched beauty and wellness brands. Even '90s supermodel Kate Moss jumped on ...

Moutai’s notoriously strong liquor – around 50 per cent alcohol by volume – has been the drink of choice for China’s officials and executives since the early years of the Communist Party.

This Viral Beverage Brand Just Launched a Summer Sip With a Surprising Twist first appeared on Parade on Jul 3, 2025 This ...

Whilst the brand advises not to drink more than 200ml a day, I had asked the host to put my bottle in her fridge, and spent most of the evening sneaking back for another nip.

The Negeri Sembilan Customs Department (JKDM) busted cigarette and liquor smuggling involving a total seizure including taxes estimated at RM5.48 million through four raids held in Selangor in May.