Researchers are uncovering new details about Egypt's northern coast through ancient Greek and Roman ruins at Darazya, near El ...
Oikos just a new campaign that is sure to have people talking. The White Plains, N.Y.-based company’s new “Possibly the Best Yogurt in the World,” campaign features the Greek God of War, Ares, who has ...
WHITE PLAINS, N.Y. and BROOMFIELD, Colo., June 17, 2021 /PRNewswire/ — It is time for yogurt lovers everywhere to toss aside that spoon and upgrade their basic Greek yogurt with the new Oikos Blended ...
Danone’s US arm Dannon has launched a Greek frozen yoghurt product under the Oikos brand. Available in six flavours including café latte, black cherry and key Lime, the Dannon Oikos Greek Frozen ...
Oikos Greek yogurt is starting off this summer with a new look and formula as Danone North America aims to reignite the category. As of last year, the total U.S. market was worth $10.1 billion, ...
Chobani Inc. got Americans hooked on Greek yogurt. Now Danone wants to slip the stuff into products from dips to dessert in a bid to unseat the market leader. After being blindsided by the upstart — ...
Why rebrand Dannon Greek yogurt as Dannon Oikos Greek? While the product's formula isn't being changed, with new branding -- or at least new primary branding -- new packaging and new marketing, it's ...
When Dannon employed John Stamos as its brand spokesperson for Oikos Greek Yogurt in 2012, the company cleverly tapped into the Full House nostalgia of its target market. There’s hardly a ...