Ohio State's NIL stance has been criticized in recent weeks, with the Buckeyes choosing to spend most of that money on their own players rather than recruits.

The Big Ten powerhouse has been competitive in the NIL era in terms of high school recruiting. Dating back to the 2020 cycle, Ohio State has been a mainstay in the top five nationally.

Key dates Big Ten Media Days:11 days, July 22-24, 2025 Ohio State starts fall camp:20 days, July 31, 2025 Ohio State vs. Texas (season opener):50 days, Aug. 30, 2025 Ohio State vs. Penn State:113 ...

After more than a decade, Tennessee announced it was returning to adidas as part of a 10-year contract. Through the agreement ...

Since the NCAA implemented new name, image, and likeness rules in 2021, prominent athletes at Ohio State and other universities have earned substantial amounts through NIL deals.

COLUMBUS, Ohio — A federal judge on Friday dismissed a lawsuit by former Ohio State quarterback Terrelle Pryor against the NCAA, the Big Ten Conference, the university and Learfield ...