The Nike Lebron NXXT GEN Genisus “Viotech” sneakers are set to make their debut in the market. The latest model represents a ...

Norris Cole was already on his third team by the end of the night he was drafted. Selected 28th overall by the Chicago Bulls ...

One shopper notes: "Man, I love these shoes! My order arrived early and the contents were in perfect condition. I will ...

Though his name has been synonymous with Nike for more than 20 years, LeBron James almost never signed with the company that ...

Nike's sale section is starting to fill up. The Swoosh brand is starting the year off by knocking down the prices on some of ...

With an estimated net worth of $1.2 billion, LeBron James has made many sound financial decisions throughout his life. James has won four NBA titles and four Most Valuable Player awards since he was ...

LeBron James faced a career-defining decision between Nike, Adidas, or Reebok. Reebok nearly secured him with a $10 million ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

But Nike’s latest deal offers a wide variety of size and color choices for the LeBron NXXT Gen AMPD at only $95. All five color combinations of the shoe are listed at 44% off the original retail ...

The “Viotech” colourway dazzles with its vivid Light Lemon Twist geometric patterns layered over a contrasting foundation of ...

22 years into his NBA tenure, LeBron James is still performing at the top of his game. James joined an exclusive list on ...

If you buy something via one of our links, we may earn a commission. Nike LeBron Witness 8 Basketball Shoes are now selling for only $65, an excellent 40% savings compared to its normal $110 price ...