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Can RBLX's Discovery Engine Power the Next Engagement Wave?

Roblox Corporation RBLX underscored the effectiveness of its discovery engine in the second quarter of 2025, framing it as a central driver of record engagement levels. The platform reached 111.8 ...
GamesIndustry.biz

Roblox appoints Vlad Loktev as chief creator ecosystem officer to "strengthen relationships with the creator community"

Roblox has appointed Vlad Loktev as chief creator ecosystem officer within its creator division. Lotev will start on September 29 and lead creator success efforts, including "building an integrated ...

Roblox’s ‘Italian Brainrot’ Trend, Explained

Italian Brainrot has spread across TikTok, YouTube and Roblox, leading to viral hit ‘Steal a Brainrot’—but what is the ...
CNET

Under Pressure From Roblox, Fortnite Allowing Creators to Sell In-Game Items

Creators who make content for Fortnite can start monetizing their virtual goods in December. The free-to-play online game's publisher, Epic Games, announced that those in its Creator program will earn ...