Honda announced on Tuesday that it will scale back its ambitious electric vehicle (EV) targets, citing slower-than-expected sales in the U.S. market. The Japanese automaker revealed that it would no longer aim for EVs to account for 30% of its global sales by 2030.

Honda Motor Co. Chief Executive Toshihiro Mibe called the decisions “a switch in the planned course,” while stressing the long-term shift toward electrification remained unchanged, just pushed back in time.

Honda is rethinking its playbook when it comes to electric vehicles and the software that powers them.Honda says the market for EVs isn't quite what was initially projected; instead, the automaker plans on bringing even more hybrid models to market—I am Soichiro's complete lack of surprise.