Rising consumer prices, higher digital engagement and increase demand for sustainable products are causes shifts in consumer ...

Teo, T. and Zhang, A. (2025) Is Consumer Behavior the Final Conquest for the Metaverse: Are We Ready for It?. Modern Economy, ...

While the psychology of consumer behavior would veer off into a number of different directions in the 1950s, its core remained psychoanalytic theory brought over from Europe in the 1930s. Nothing ...

The consumer products industry has been facing a series of challenges in recent years, and COVID-19 drastically complicated these issues. Throughout the pandemic, consumer products companies have ...

One thing I learned early on working in consumer packaged goods (CPG) product innovation is that every company has a unique approach to ideation. That influences how the team develops concepts–and how ...

Seven industries, from pharma to finance, are turning to market modeling consulting to anticipate demand and guide strategy.

Few understand the art and science of shopping trends better than Kate Hardcastle. With about three decades of experience tracking global habits and patterns, she is now an industry authority – as ...