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"This fragrance doesn’t just stay close to the skin — it leaves a memorable trail that lingers for hours, sometimes even days ...

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Somebody else sent us a note that said, "The story is going around Facebook about people stopping women to let them sniff perfume samples which knock them out so they can be robbed and raped.

2025 is set to be a big year for the perfume industry. As the sector grows and customers find new ways to express themselves through scent, so do its trends, one of which is the resurgence and ...

Los Angeles-based recipe developer Kassie Mendieta says a recent cake — which went viral on TikTok — was inspired by the perfume Lira by Casamorati Toria Sheffield joined the PEOPLE editorial ...

The collaborative marketing campaign aims to drive spending among domestic and international tourists while boosting local tourism.

In other words, functional fragrances differ because they’re created with specific ingredients at specific concentrations, and are designed to have a tangible, physiological impact on your mood, ...

No list of the best perfumes would be complete without a gourmand fragrance or two making the cut. You see, despite scent snobbery being a thing (I had to lie about my love of sweet perfumesat the ...

Grab your favourite perfumes and spend a little time googling the key notes (hint: if in doubt, check out fragrantica.com for beginner-friendly scent breakdowns). Are there any common occurrences?

In our column “What I Can’t Live Without,” we’ve interviewed hundreds of famous people about their favorite products — and here, we’re going deep into their favorite fragrances.

Here at Post Wanted, we love dupes. In 2023, Target launched fine’ry., a perfume line with spot-on dupes for expensive scents from luxury labels. Last year, Bath & Body Works is getting into the ...