Competition is a good thing Ultimately, it’s unclear who’s gonna end up winning this “Twitter alternative” race, but one thing is clear – Bluesky and Threads are the key contenders here.

Bluesky, which became available to the public without an invitation in February 2024, was not analyzed in our original study because we didn’t find many news influencers there. This new analysis ...

The alternative social media platform is matching engagement of Elon Musk’s X in ways that “would have seemed unthinkable until recently,” says study.

Threads, X-formerly-Twitter: beware. New Horizons Bluesky has apparently become such a successful X-formerly-Twitter alternative that even Mark Zuckerberg is anxiously taking notice.

At the time, Bluesky was adding millions of users in rapid succession, climbing from north of 9 million users in September to nearly 15 million by mid-November and then 20 million just days later.

In the aftermath of the US presidential election, a significant wave of social media users have turned away from the social media platform X (formerly Twitter) and have flocked to a growing ...

Happy almost-Thanksgiving! Tech Brief will be off tomorrow, thanks to our bosses’ annual ritual of pardoning the newsletter writers. Send news tips to: [email protected]. Musk admits X ...

By including trending topics, Bluesky looks to tap into what became X's superpower: stoking mass adoption around unfolding of current trends and news via user-based discussion.

With heightened engagement on the platform due to X's ban in Brazil -- including likes increasing from 13 million to 104.6 million and follows increasing from 1.4 million to 100.8 million over the ...

Bluesky has so far experimented with other ways of making money, including selling custom domains and an upcoming subscription service that will offer extra features to paying users.

Meta’s Threads app is undergoing a significant transformation, adding features that enhance user control and overall experience. These updates come in response to growing competition from ...