Acura's parent company, Honda, is also doing well in the market. Its Prologue SUV model nearly quadrupled its sales from 2024 to 2025, with over 33,000 models sold last year.

July new-vehicle prices held steady as incentives hit yearly highs, driving EV sales surge ahead of incentive cuts.

Honda Prologue sales have now held steady, averaging over 2,700 units per month, but it’s Acura’s electric SUV that has been quietly gaining ground in the luxury EV space. 2025 Honda Prologue ...

In May, the average transaction price, or ATP, for EVs fell to $57,734, down 2.3% from April and 1.1% from May, 2024, while average incentives rose to 14.2% of ATP in April, according to Cox ...

New and Used EV Sales May 2025 Interestingly, the used electric vehicle market is going in the opposite direction. The average price rose 0.9 percent from April to May and 2.6 percent year over ...

Owners of the all-electric Honda Prologue and Acura ZDX SUVs now have access to more than 23,500 Tesla Superchargers thanks to the first-ever Honda-approved NACS- CCS DC fast-charging adapter.