AI helped fuel Google and Claude’s rise on the BrandZ Most Valuable Global Brands report, which shows Zara overtaking Nike in ...

NBCU ad sales chief Mark Marshall opened upfronts week with a skit in which he pretended to be covered in tattoos of brand ...

McDonald’s enters its first-ever naming-rights partnership for a major U.S. pro sports stadium with a Major League Soccer ...

Buyers break down the importance of presentations from TelevisaUnivision and Disney as MrBeast teases new membership program.

From Domino's to Disney, executives are flagging surging fuel costs as a growing threat to consumer spending—and some are already feeling the pain.

Netflix VP of Global Marketing Magno Herran joins the Marketer's Brief podcast to discuss brand partnerships and reaching Gen ...

Buyers break down the importance of presentations from NBCUniversal, Fox and Amazon.

It’s no secret that political advertising has surged to unprecedented levels, but what’s driving that growth? And what ...

Boy Throb, which formed just over six months ago, has more than 2.1 million online followers nicknamed the “Throb Mob.” ...

Here's everything to know about the TV upfronts before presentations kick off this week. (MicrovOne/) By. Brandon Doerrer ...

Publicis’ decision follows findings from an audit of The Trade Desk conducted by FirmDecisions.

Freshpet says, “When your person’s not a person, you feed them Freshpet.” ...