Dive Brief: Samsung Ads, the advertising arm of Samsung Electronics, launched a Mobile Conversion product for gaming advertisers meant to help them turn connected TV (CTV) viewers into mobile gamers, ...

Samsung is developing a pilot program with select advertising partners to run “personal ads” on the doors of their smart refrigerators.

Samsung's new "UnCrush" ad, designed to counter Apple's controversial "Crush" ad, has faced criticism for missing the concerns about AI's impact on creativity, similar to the ...

Apple's ad for its new iPad Pro caused an internet meltdown and the company later apologized for the spot. Samsung wasted no time to respond.

Samsung Ads VP Michael Scott and Head of Marketing Melissa Wasserman talked marketing strategies and at the Variety Studio presented by Canva.