Red 6, a hardware-enabled software company revolutionizing military flight training, today announced it has been awarded a ...

While tossing a digital shoe may not be as satisfying as throwing an actual flip-flop, it may actually be beneficial for your ...

The Elevated Velocity SUV concept reveals designs and features that will carry Cadillac's V-series vehicles into the future.

Explore what's new in US Augmented Reality! Discover the latest AR glasses, headsets, and software innovations from top tech ...

Kia's sibling brand, Hyundai, will also debut an augmented reality windshield on the 2022 Hyundai Ioniq 5. And General Motors will introduce one on the 2023 Cadillac Lyriq.

Trying an augmented reality product feels a bit like listening to your kid playing the violin. You are so full of hope as they pick up the instrument and position it next to their cheek. They lift ...

When we connect packaging to augmented or mixed reality, it stops being “just print” and becomes a full-fledged media channel ...

Augmented reality, or AR, refers to a software overlay that is independent of the real world. Consumers got their first taste of AR products through things like the Nintendo 3DS, PS Vita, and ...

The virtual reality and augmented reality markets are expected to grow to nearly $600 billion by 2025, according to industry research, and announcements of new products from big-name companies ...

Augmented reality is easily accessible and affordable, as you do not need to purchase additional, costly equipment. In contrast, virtual reality requires expensive gear.