Using tools to track your website traffic is an excellent way to generate leads and make customers' online experiences more personalized. Tracking website visitors isn't just about knowing what pages ...

A web analytics company, Compete Inc., has agreed to settle Federal Trade Commission (FTC) charges that it violated federal law by using its web-tracking software to collect consumers’ personal data ...

(TNS) — It looks like Florida Internet users won’t be getting paid for visiting commercial websites that track their mouse clicks and keystrokes. Activity tracking software used by wholesale club ...

WASHINGTON - The CIA got caught with a hand in the Internet cookie jar. The agency removed software from one of its Web sites this week after a private group discovered that the CIA was using banned ...

Businesses that use website tracking software to monitor activity for marketing purposes must comply with a growing list of state laws – but does that include a nearly 60-year-old Massachusetts law ...

We have looked at some of the most popular rank tracking tools to see how they differ and what features each one offers for position tracking. Reliable rank tracker software is crucial to developing a ...

A surge in privacy lawsuits over tools tracking how users interact with websites is leaving some companies questioning ...

California resident and serial plaintiff Jerry Aviles has sued RELX Inc., the parent company of LexisNexis and Lex Machina, alleging that it deployed web tracking software on its Lex Machina website ...

The Department of Health and Human Services and the Federal Trade Commission sent a joint letter to hospitals this summer warning them that using third-party analytics tools on their websites could ...