Real-time TV ad measurement platform iSpot.tv has acquired DRMetrix, which specializes in products for direct-to-consumer and direct-response TV advertisers. The company said the addition of DRMetrix ...
Startup iSpot.tv, which sells a service tracking national TV ads and correlating those with digital responses, has raised $21.9 million in Series B funding. The investment was led by Insight Venture ...
Seattle-area startup iSpot has raised more cash to fuel growth of its technology platform that measures TV advertisement performance. iSpot CEO Sean Muller. The company on Wednesday announced a $30 ...
The company's 2013 Spot Bowl game will feature 32 of the top seeded ads from the Big Game. Utilizing a March Tournament style bracket, the spots will be pitted against one another to let fans select ...