Adults bought more toys for themselves than for any other age group last quarter for the first time ever, surpassing toys for even the historically-dominant preschooler market. Consumers 18 years of ...

Some toys aren’t just for kids. The truth is, some things never really go out of style. And for a lot of grown-ups, these ...

There are two things keeping the toy industry afloat right now: inflation and a consumer group known as “kidults.” These kids at heart are responsible for one-fourth of all toy sales annually, around ...

Looking for the perfect holiday gift for the 20- or 30-something in your life? It might be in the toy aisle. All the while, these toys are topping charts for hot holiday toys for tots, too. According ...

Toymakers are tweaking original classic games or coming out with new ones that embrace an audience that’s been around for a while: people over 65 years old. The products are being marketed as a way ...

Bridget Carey is an award-winning reporter who helps you level-up your life -- while having a good time geeking out. Her exclusive CNET videos get you behind the scenes as she covers new trends, ...

Forbes contributors publish independent expert analyses and insights. Jenn covers retail, customer loyalty and behavior, CX and CRM. Adults spent $1.5 billion on toys in the first quarter of 2024, ...

Kenneth Craig, 96, a resident from Arroyo Grande dropped off hundreds of handmade toy planes for KSBY's Season of Hope campaign. Craig and his caregiver came to KSBY's studio in San Luis Obispo ...