Netflix Is Testing an AI Search Feature Powered by OpenAI to Help Users Find Shows Easier—Report The search function on Netflix will reportedly get an AI upgrade courtesy of OpenAI.

Google appears to be testing channel reporting functionality for Performance Max campaigns, potentially addressing a major advertiser criticism of the automated campaign type. Driving the news ...

On today’s news digest: Open AI Testing Search to Rival Google; NBA Signs Deals with Disney, Amazon and NBCUniversal; Douyin Misses E-Commerce Sales Goal In an attempt to outpace rival Google, OpenAI ...

The new search functionality is opt-in for users, suggesting Netflix is taking a cautious approach with its latest AI feature-in-testing.