As the saying goes, "All publicity is good publicity." Friend CEO Avi Schiffman said the response to his company's seven-figure ad buy for the New York City subway has been "entertaining" during ...

New York City’s expansive subway system is currently plastered with advertisements for an AI startup called Friend, which has spent more than a million dollars on over 11,000 subway cars ads, 1,000 ...

Subway riders are finding themselves face-to-face with thousands of cryptic white posters bearing the word “Friend.” Some ads define “Friend”: “Someone who listens, responds, and supports you.” Others ...

An ad campaign for a wearable A.I. companion has blanketed New York City, starting conversations and inspiring vandalism. An ad campaign for a wearable A.I. companion has blanketed New York City, ...

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To the surprise of not a single soul, the backlash that Friend CEO Avi Schiffmann gleefully begged for on his million-dollar subway AI ad campaign has started to wear on him. In a stunning display of ...

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