Struggling to think of ways to celebrate a 20th birthday or anniversary? For Staples, "that was easy." Staples is reviving its iconic Easy Button used in many advertising campaigns in the 2000s. The ...

Two decades ago, Staples introduced the world to the "Easy Button." In commercials, the office supplier portrayed it as a magical tool that could solve any problem when pressed, capturing our ...

Staples: Easy Button Staples’ Super Bowl XXXIX commercial via Interpublic Group of Companies' McCann-Erickson New York shows how a fanciful "easy" button might simplify diaper changing, bronco busting ...

To commemorate its Easy Button’s 20 th anniversary, Staples is bringing it back. The symbol represents the company's decision to help simplify life for customers. In a stressful world, easy matters.