Pinterest’s Top of Search ads give brands premium visibility in high-intent, unbranded searches – potentially driving more ...
Search intent is easy to define but harder to truly understand. It’s more than just categories like informational or transactional. It’s about: If you’re still thinking in linear funnels or rigid ...
We all know that strategic keyword targeting is central to successful SEO and paid search campaigns. The more your site appears in search results for relevant queries, the more visitors it will ...
How does the use of singular and plural keywords influence search intent and results? Lidia conducted a unique data study analyzing keyword choice for ecommerce queries. The intent your page aims to ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As marketers, we have to be aware of shifts in consumer behavior and technological ...
Has ChatGPT been sending traffic to external sites? Are people enabling the platform's SearchGPT feature? Does search intent tend to be different on ChatGPT compared with Google? To find out, ...
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking at a new piece of software for ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Steve Jobs said that to understand customers, we must “read things that are not yet on the ...
Wordify and Otterly.AI join forces to advance AI search monitoring. Enterprise software companies are witnessing a ...