The U.S. short message service (SMS) marketing industry is on the rise, expected to reach an impressive $37.45 billion by 2031. If you're not yet using SMS marketing, this might be your cue to start.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. SMS marketing is becoming increasingly central to business marketing strategies, both in the ...

BASINGSTOKE, England--(BUSINESS WIRE)--Juniper Research, foremost experts in mobile messaging markets, has found that the operator revenue loss to SMS grey route traffic will decline by 66% over the ...

AMMAN — Despite the widespread use of social media platforms and messaging apps, SMS (short message service) technology continues to play a vital role in Jordan’s digital communication landscape, ...