In the small town of Roseau, Minnesota, the seed idea was planted for a company that would become the prime producers of off-road, high adventure vehicles. Edgar and Allan Hetten, and their friend ...

MINNEAPOLIS--(BUSINESS WIRE)--With more than 90 Outfitters in 33 states, Polaris Adventures ® has offered over 50,000 ride and drive experiences for customers across the U.S. since its start in 2017.

This first-ever monthly membership program in the powersports industry allows members to rent vehicles without the cost and long-term commitment of ownership. Tailor-made for those new to powersports ...

LOS ANGELES--(BUSINESS WIRE)--Sensible Weather, the leading provider of Weather Guarantees for travel and outdoor experiences, is teaming up with Polaris Adventures, the experience business of global ...

After all that’s been going on, does anybody need an extra reason to be outside and enjoy nature? Well, it doesn’t hurt to get perks, and it’s always good to be reminded of the great outdoors that’s ...

Polaris Adventures figured it could sell more of its off-road vehicles if it could just get people to try them in the wild. So a year ago, it purchased a California town. Not a very large town. In ...

Three years ago, a couple of Polaris employees had a hunch. If vacationers could rent the latest models of Polaris snowmobiles, all-terrain vehicles or Slingshot three-wheelers, they would gain “an ...