Google announced in beta on Wednesday that channel-level reporting is coming to its Performance Max advertising platform supported by artificial intelligence (AI). The move will enable advertisers to ...

In early March, it was leaked that Google Ads will be rolling out channel reporting for Performance Max campaigns. Well, now it is official, Google said they are introducing "‭new‬‭ channel-level‬‭ ...

Google’s latest update to Performance Max (PMax) campaigns—featuring Channel Reporting, Asset Reporting, and Search Term Reports—has triggered a wide range of responses from marketers. From cautious ...

Google appears to be testing channel reporting functionality for Performance Max campaigns, potentially addressing a major advertiser criticism of the automated campaign type. Driving the news: Why we ...

Google Ads seems to now have PMax, Performance Max, channel reporting on the account level. This allows you to compare multiple PMax campaigns on the same screen, the same report. This was spotted by ...

Google Ads reporting now reveals how much PMax spends on Search Partners and whether that traffic is actually driving value.

TUPELO – The meteorologists at WTVA will not be replaced by The Weather Channel reporting. Today, the station announced that on Wednesday afternoon, parent company Allen Media Group had notified them.

The expanded offering provides point-of-sale measurement of fresh categories and more geographic data. NielsenIQ (NIQ), a global consumer intelligence company, is expanding its convenience channel ...