Meta generated more than $160 billion in advertising revenue last year, and WhatsApp has been the only major platform in their portfolio that wasn’t contributing to those massive profits.

Meta reports 22% YoY Q2 revenue growth, driven by ad innovations & monetization of WhatsApp and Threads. Click here to read ...

Mathivanan estimates that if ad adoption reaches even 5% of the current levels seen on Instagram and Facebook, it could substantially impact Meta’s earnings by FY2027. WhatsApp has a user base ...

Meta expects to spend between $66 billion (£50 billion) and $72 billion (£54.4 billion) in capital expenditures for 2025, with the bulk going toward infrastructure and growing technical headcount. The ...

Meta Platforms has gained over 1,200% since 2012. The company is now investing heavily in artificial intelligence, bolstering ...

Meta Platforms ( META -2.99%) stock has been jumping after the company reported earnings recently. It's now trading at ...

The change is set to impact Meta's flagship platforms Facebook and Instagram, as well as WhatsApp -- which is largely ad-free but announced in June it would be introducing new advertising features in ...

Meta CEO Mark Zuckerberg said in the company's latest earnings call that AI super intelligence is a real possibility in the ...

Facebook, Instagram and WhatsApp parent company Meta Platforms has announced that starting from early October 2025, it will ...

The parent company of Facebook and Instagram continues to exceed expectations for ad sales. Analysts are less sure about its ...

We are releasing insights from a new Meta-commissioned study by IPSOS on how our platforms are influencing the ...

Meta CEO Mark Zuckerberg has been highly critical of European rules, accusing Brussels in January of "censorship," while this ...