Well, that’s exactly what Brick My World offers. This innovative app is here to make custom Lego creation fun and accessible for everyone, whether you’re a seasoned builder or just getting started. By ...

To design Dreamzzz, Lego sought multiple rounds of feedback from children around the world on everything from early-stage artwork to story lines and prototype toys. The new concept faces its first big ...

The toy industry is headed for its second consecutive annual sales decline, but it’s got one thing propping it up: colorful, interlocking plastic bricks. At a time when toy companies are struggling to ...

On Thursday, researchers at Carnegie Mellon University unveiled LegoGPT, an AI model that creates physically stable Lego structures from text prompts. The new system not only designs Lego models that ...

PITTSBURGH — A model of Downtown Pittsburgh could become a set for an iconic toy company. On Jan. 5, LEGO Ideas creator Chris74 published his 1:1000 scale architecture model of Downtown Pittsburgh and ...