The Nike commercials featuring Michael Jordan and Mars Blackmon is credited for taking the Swoosh Brand and the Air Jordan shoes to the next level. The commercials showed a different side of Jordan, ...

BOSTON (WHDH) - Celtics player Jayson Tatum stars in the first commercial for his new custom Jordan shoes. Tatum says he always dreamed of having his own signature sneakers, and now that dream is ...

Television commercials do not carry the same weight they once did. The days of Mars Blackmon and Lil' Penny are gone and not coming back. But, thanks to social media, sneaker companies can practice ...

Taylor's new commercial for her Nike sneakers was star-studded, featuring DJ Khaled, Jalen Hurts and others The Aunties Teyana Taylor released a fairytale-inspired video for her collaborative sneakers ...

In the eyes of Lakers fans, the move to acquire superstar Luka Doncic is the gift that keeps giving. While L.A.'s fans relish in the excitement their new generational talent brings, Mavericks fans are ...

Air Jordan Brand collaborations might just be the most universally popular shoe in the Northern Hemisphere. Despite once being rare, new versions of the shoes are now everywhere, all the time. The ...

The 2022-23 NBA season has been a transitional year for the sneaker industry. Some signature lines have come to an end, while some stars have launched their first signature sneaker. Boston Celtics ...

Jordan Brand’s first “World of Flight” store in the United States is opening in Philadelphia on Friday, Oct. 10, the Jordan ...