Barometer, an AI company specializing in brand suitability and contextual targeting technology for digital audio, has partnered with audio-centric DSP Audiohook to benefit advertisers interested in ...

Podcast advertising is supposed to hit $4 billion in revenue by 2024, according to the IAB. But if advertisers are to invest, they'll need tools that show their ads appeared next to brand-safe content ...

Cumulus Media will use services from Barometer to provide “brand sustainability and safety measurement” for its Cumulus Podcast Network. The goal is to support advertiser confidence through ...