Utilizing market research to inform decision-making begins with clearly identifying the objective: What specific goal am I ...

When you do marketing research you can discover a lot of new and creative ideas on how to grow your business or how to understand your customers. With marketing research you need to develop a way to ...

How do you figure out and do marketing research? Here we go through five typical things you need to do to set up successful marketing research. Copyright Mark Wolters 2019 #marketing ...

A guide to the most promising opportunities. by Jeremy Korst, Stefano Puntoni and Olivier Toubia Among all the managerial functions, marketing is likely to be the one that’s most disrupted by ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The field of market research has seen paradigm shifts over the years due to forces such as ...

Artificial Societies, an AI company that simulates human societies, today announced the launch of AS, the company’s flagship product designed to understand social dynamics and accurately predict ...